In late 2015 and early 2016, we completely redesigned and rebuilt Calliduscloud.com from the ground up – new hosting, new custom theme, new plugin stack and new strategy. It was so much fun, we’re going to do it again this year.
The company acquired an exciting new learning ecommerce platform to complement its award winning Litmos learning management system. We integrated it with our website to improve the way we promote and offer our product training.
I developed the microsite for CallidusCloud’s Dreamforce 2016 Titanium Sponsorship. The site is integrated with marketing automation, ABM personalization and traditional ad tech to deliver and respond to traffic from targeted content. Also working on a cool piece of tech for the contest at the event!
The consensus of the web creators around the world is that carousel style hero banners don’t work. But home pages still need to accomplish so many goals, especially with as large a product portfolio as CallidusCloud.